Introduction to Cookies

This Cookie Policy explains how Pancakes Global ("we," "our," or "us") uses cookies and similar tracking technologies when you visit our website, use our mobile application, or interact with our online services. This policy should be read in conjunction with our Privacy Policy and Terms of Service to understand how we collect, use, and protect your information.

By continuing to use our website and services, you consent to our use of cookies as described in this policy. If you do not agree with our use of cookies, you should adjust your browser settings or discontinue use of our services.

What Are Cookies and Similar Technologies

Cookies are small text files that are stored on your computer, tablet, smartphone, or other device when you visit our website. They contain information that is transferred to your device's hard drive and allow us to recognize your device and store information about your preferences and activities.

Types of Technologies We Use

• HTTP cookies: Small text files stored by your web browser
• Flash cookies (Local Shared Objects): Data stored by Adobe Flash Player
• Web beacons (pixel tags): Tiny graphics embedded in web pages and emails
• JavaScript: Code that runs in your browser to collect information
• Local storage: Data stored directly in your browser's local storage
• Session storage: Temporary data stored for the duration of your browser session
• Device fingerprinting: Techniques to identify devices based on their characteristics
• Server logs: Records of your interactions with our servers

How Cookies Work

• Cookies are created when you visit a website that uses them
• They are stored on your device and can be accessed by the website that created them
• Cookies can store various types of information, from preferences to login status
• They can be temporary (session cookies) or persistent (stored for a set period)
• First-party cookies are set by the website you're visiting
• Third-party cookies are set by external services integrated into the website

How We Use Cookies

We use cookies and similar technologies for various purposes to enhance your experience, improve our services, and support our business operations.

Essential Cookies (Always Active)

• Enable basic website functionality and navigation
• Remember your login status and authentication
• Maintain your shopping cart contents during your session
• Ensure website security and prevent fraudulent activity
• Remember your language and region preferences
• Enable core features like order processing and payment
• Maintain session state across different pages
• Provide access to secure areas of our website

Performance and Analytics Cookies

• Analyze how visitors use our website and identify popular content
• Monitor website performance, loading times, and error rates
• Track user journeys and navigation patterns
• Measure the effectiveness of our website design and layout
• Identify technical issues and areas for improvement
• Generate statistical reports on website usage
• A/B test different versions of web pages
• Monitor conversion rates and goal completions
• Track mobile app usage and performance metrics

Functional Cookies

• Remember your preferences and settings between visits
• Personalize content based on your interests and behavior
• Remember your location for shipping estimates and local offers
• Provide enhanced features like live chat and customer support
• Remember items you've viewed or added to wishlists
• Enable social media sharing and integration features
• Customize the website layout and appearance to your preferences
• Remember your communication preferences and opt-out choices

Marketing and Advertising Cookies

• Deliver targeted advertisements based on your interests
• Measure the effectiveness of advertising campaigns
• Prevent the same advertisement from being shown repeatedly
• Track conversions from advertising clicks to purchases
• Create audience segments for remarketing campaigns
• Personalize promotional offers and recommendations
• Enable cross-device tracking for consistent advertising
• Support affiliate marketing and referral programs
• Measure return on advertising spend and campaign performance

Categories of Cookies We Use

We categorize cookies based on their duration and origin to help you understand their purpose and impact.

Duration-Based Categories

• Session Cookies: Temporary cookies deleted when you close your browser
• Persistent Cookies: Remain on your device for a set period or until manually deleted
• Secure Cookies: Only transmitted over encrypted HTTPS connections
• HttpOnly Cookies: Cannot be accessed by client-side scripts for security

Origin-Based Categories

• First-Party Cookies: Set directly by Pancakes Global and readable only by us
• Third-Party Cookies: Set by external services we use, such as analytics or advertising partners
• Cross-Site Cookies: Used to track activity across multiple websites
• Same-Site Cookies: Restricted to our website domain for enhanced security

Third-Party Services and Cookies

We work with various third-party service providers who may set their own cookies when you interact with our website or services.

Analytics and Performance Services

• Google Analytics: Website traffic analysis and user behavior tracking
• Adobe Analytics: Advanced web analytics and customer journey mapping
• Hotjar: Heatmaps, session recordings, and user feedback collection
• New Relic: Application performance monitoring and error tracking
• Pingdom: Website uptime monitoring and performance testing

Marketing and Advertising Partners

• Google Ads: Targeted advertising and conversion tracking
• Facebook Pixel: Social media advertising and audience building
• Microsoft Advertising: Search engine marketing and display ads
• Amazon DSP: Programmatic advertising and product recommendations
• Criteo: Personalized retargeting and dynamic product ads

Customer Support and Communication

• Zendesk: Customer support ticket management and live chat
• Intercom: Customer messaging and support automation
• Mailchimp: Email marketing and newsletter management
• Twilio: SMS messaging and communication services

Payment and Security Services

• Stripe: Payment processing and fraud prevention
• PayPal: Alternative payment methods and checkout
• Coinbase Commerce: Cryptocurrency payment processing
• reCAPTCHA: Bot detection and spam prevention
• Cloudflare: Content delivery network and DDoS protection

Managing Your Cookie Preferences

You have several options for controlling how cookies are used on your device. However, please note that disabling certain cookies may affect the functionality of our website.

Browser Settings

• Most browsers allow you to view, manage, and delete cookies
• You can set your browser to notify you when cookies are being set
• You can choose to accept or reject cookies on a case-by-case basis
• You can block third-party cookies while allowing first-party cookies
• You can set cookies to be automatically deleted when you close your browser
• Private or incognito browsing modes limit cookie storage

Cookie Preference Center

• Use our cookie preference center to customize your cookie settings
• Toggle different categories of cookies on or off based on your preferences
• View detailed information about each type of cookie we use
• Update your preferences at any time by revisiting the preference center
• Essential cookies cannot be disabled as they are necessary for website functionality

Opt-Out Tools and Services

• Network Advertising Initiative (NAI) opt-out tool
• Digital Advertising Alliance (DAA) WebChoices tool
• European Interactive Digital Advertising Alliance (EDAA) opt-out page
• Google Ads Settings for personalized advertising preferences
• Facebook Ad Preferences for social media advertising control

Mobile Device Settings

• iOS: Settings > Privacy & Security > Tracking > Allow Apps to Request to Track
• Android: Settings > Privacy > Ads > Opt out of Ads Personalization
• Mobile browser settings for cookie management
• App-specific privacy settings for our mobile application

Contact Us About Cookies

If you have questions about our use of cookies, need help managing your preferences, or want to report a cookie-related issue, please contact us:

Our customer service team is available Monday through Friday, 9 AM to 6 PM PST, to assist with cookie-related questions and technical support. For urgent privacy matters, please call our phone number directly.